Yggdrasil Gaming has agreed a further gaming content deal, which is set to see BetVictor supplied with its casino slots content.
The global agreement sees the duo combine to cover multiple regulated markets, with Yggdrasil’s portfolio of video slots also coming complete with its range of in-game promotional tools.
Amongst those is Boost, allowing for promotions to be run from within the game client, offering maximum cross-sell opportunities and “superior player experience” by using in-game tournaments and leaderboards, configurable cash races and gamification features to boost retention and engagement.
Fredrik Elmqvist, Yggdrasil chief executive officer, stated: “We’re delighted to partner with BetVictor, one of the biggest brand names in the betting and gaming sector.
“There is significant demand from leading operators for our innovative content that keeps getting better and better, and we’re really looking forward to working with BetVictor.”
This latest moves comes amidst a busy period for the online content developer, which has see deals agreed alongside Nektan and Genting sandwich its maiden entry into the Czech Republic with Tipsport.
Most recently Yggdrasil also reported a strong set of financial results in what Elmqvist described as “another eventful quarter,” with revenues rising to SEK66.7m (€6.4m).
